Up in focus: Northern Beaches Real Estate Development Projects on the Rise

Real estate development projects are a staple of the Australian economy, an important part of infrastructure and play a big role in urban development for Sydney’s Northern Beaches.

At Upstate, we are uniquely positioned at the forefront of this industry, and wanted to provide an information snapshot into such a thriving sector of Sydney property.

So, if you’re a real estate developer who wants to maximise cash flow and returns, our real estate development project services are ideal.

As the number one Residential and Commercial Projects agency on the Northern Beaches, Upstate understands your needs and our mission is to get your project in a better place.

Here’s what you need to know.

Upstate’s role in real estate development projects

If you’re a construction or building firm, you understand the importance of having a highly resourceful real estate partner by your side.

With a 40% market share in Commercial transactions and over 100 projects sold locally, Upstate specialises in providing a full range of site sales and project marketing services – from the pre-planning stage up to post-completion.

We understand that off-the-plan transactions can be quite complicated for developers, which is why we offer the following solutions:

  • Site data and amalgamation

Upstate has the most accurate market share and data to help utilise your site in the best way, allowing you to achieve the best price.

We provide investors and buyers with accurate future demand, capital growth predictions, average square metre rates for the area, rental return rates and pre-sell through rates to help them make decisions.

  • Development Project marketing

When marketing real estate development projects, Upstate takes your sales and projects to the next level. Whether it’s for house-and-land packages to premium off-the-plan apartment projects – our in-house creatives produce quality visual designs and an advertising framework to attract and impress buyers.

We also offer you endless opportunities through digital delivery, social networking, email prowess, tactile tactics and superior signage.

Upstate’s vision for real estate projects

Here at Upstate, we aim to be the leading real estate projects office on the Northern Beaches.

Through our established trust and proven reputation for positive client outcomes, we plan on growing our department to reach over 500 sales per annum and take advantage of the rezoning of the hospital precinct, Ingleside, Brookvale and other areas in the next coming years.

Upstate’s project capabilities

To help you move forward with real estate development projects, we tailor our services to move past the traditional real estate sales.

Our holistic Upstate approach leverages our extensive resources, internal networks and affiliate partners to offer:

  • Market research on fundamentals
  • Target market profiling buyers
  • Comparable sales and trends
  • Pricing structure and strategy
  • Complete 360° marketing strategy
  • Brand identity, construction & activation
  • Tactical plan rollout, including, market price testing
  • Full Digital campaign plan
  • Channel agents
  • Public relations and social media campaigns
  • Representation of brand
  • Maximisation of gross revenues
  • Advice on sell-through rates
  • Channel agents across the count

Up and coming projects

In the next 12 months, we will be launching and marketing another 12 new projects in our region.

Upstate’s Projects Team

Our Projects Team is how we’re able to achieve such excellent results. Come and meet the team!

1. Lachlan Yeates – Licensee/Director in Charge

Backed by 20 years of experience in real estate and local knowledge of the Northern Beaches, Lachlan is one of the country’s leading real estate project agents.

2. Peter Mosedale – Licensee/Director in Charge

Peter is the founder of Upstate. His extraordinary aptitude for real estate sales and project marketing ensures only excellent management, guidance and, of course, results across all sites and properties.

3. Sam Bibby – Project Sales

With 6 years of experience and $4.6m of annual real estate project sales, you can ensure Sam will be right by your side to help you secure the best deals.

4. Paul Ferrari – Project Sales, L.R.E.A

Paul’s passion saw his team achieved over 300 sales across the Northern Beaches in just a year. His talent and extensive knowledge will be a great asset to your project.

Let’s put your project in a better place

With our full range of project development marketing services, we offer a better way.

To get you started, let’s chat. Contact us on 9971 9000, visit upstate.com.au or email us at hello@upstate.com.au

You can also visit us at Level 1, Suite 15 888 Pittwater Road Dee Why, NSW 2099.

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